My Comment on Greg Sandow's blog

American music critic Greg Sandow is promoting his new book Rebirth: The Future of Classical Music on his blog. He declares he is interested to find solutions to declining audiences for classical music and invites readers to contribute their success stories. Sounds like a plan. I haven't read his book yet, but had this to say about his blog post:


Young people are certainly used to what us older folk might call "multimedia." The solution to classical music's "problem" is simple: engage young people in your productions – young in age or young in spirit. And I don't mean just the obsessed young classical musician. I mean people who live and breath the present. Many sensitive contemporary composers are available to be part of this solution. For classical music to move forward, it has to, well, move forward! The past century is unique in its capacity to archive and create "a canon" of "classical" music." But the music of the past cannot, by itself, speak to the present and the future. Some sentiments, as expressed through music, speak to us over centuries. Others do not. The history of music is a story of change. It should come as no shock that humanity will continue to want from culture something that reflects the time and situation in which we live now. The core of the solution: creative people and programming that artistically mixes the past with the present in productions that enhance the meaning of the works presented by the use of processed image and sound.


Read his blog post here.